Customer.io vs. SendGrid

Go beyond email—engage on all channels

Discover why SendGrid customers are switching to Customer.io for a unified, multi-channel customer engagement platform. With our data-first approach, you can easily access and leverage your own data without limits, building campaigns that span email, in-app, push, SMS, and webhooks in one seamless workflow. Plus, gain insights with custom reports that track performance across channels, helping you continuously optimize your campaigns.

Trusted by 8,000+ brands

Not interested in a demo? Sign up for a free trial

Customer.io vs. SendGrid

Go beyond email—engage on all channels

Discover why SendGrid customers are switching to Customer.io for a unified, multi-channel customer engagement platform. With our data-first approach, you can easily access and leverage your own data without limits, building campaigns that span email, in-app, push, SMS, and webhooks in one seamless workflow. Plus, gain insights with custom reports that track performance across channels, helping you continuously optimize your campaigns.

Trusted by 8,000+ brands

Not interested in a demo? Sign up for a free trial

Customer.io vs. SendGrid

Go beyond email—engage on all channels

Discover why SendGrid customers are switching to Customer.io for a unified, multi-channel customer engagement platform. With our data-first approach, you can easily access and leverage your own data without limits, building campaigns that span email, in-app, push, SMS, and webhooks in one seamless workflow. Plus, gain insights with custom reports that track performance across channels, helping you continuously optimize your campaigns.

Trusted by 8,000+ brands

Not interested in a demo? Sign up for a free trial

FEATURES

Top reasons companies choose us over SendGrid

Multi-channel marketing

Multi-channel marketing

Using our intuitive visual workflow builder, create campaigns including email, in-app, push, SMS, and webhooks within one platform.

Data first

Leverage your first-party data across all web and mobile channels without restrictions.

Comprehensive reporting

Track and report on the entire customer journey—across dates, channels, and campaign goals—to optimize and refine your strategy.


Customer.io

SendGrid

In-app messages and push notifications

Yes

No

Data warehouse sync

Yes

No

Custom objects

Yes

Limited functionality

HIPAA compliance

Yes

No

Comprehensive reporting and analytics

Yes

Additional fees apply

Scale, flex, and innovate

Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.

99.98%

Platform uptime

99%

Cutomer satisfaction score

5B+

Daily API calls

56B

Messages sent in 2024

7.3B+

Webhooks sent in 2024

24/5

Global support coverage

Scale, flex, and innovate

Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.

99.98%

Platform uptime

99%

Cutomer satisfaction score

5B+

Daily API calls

56B

Messages sent in 2024

7.3B+

Webhooks sent in 2024

24/5

Global support coverage

Key Differentiators

How Customer.io wins

Mature marketing automation

Purpose-built for marketers, Customer.io empowers you to manage your customers' entire customer messaging lifecycle with precision, flexibility, and control. Using our intuitive visual workflow builder, automate advanced messaging across all key marketing channels—email, push, in-app, and SMS—and easily visualize and track your customers’ journeys in one place.

Unified customer engagement platform

Seamlessly integrate and distribute data to create highly personalized, data-driven marketing campaigns—all within a single platform, without the need for multiple systems. Send messages, activate your first-party data, and measure campaign impact on key metrics, all within Customer.io.

Best-in-class customer support

Benefit from Customer.io’s top-tier technical support team, offering email and live chat assistance with a 99% CSAT score. Start strong with a 90-day managed onboarding process and engage with a dedicated Customer Success Manager to help with ongoing strategy.

Key Differentiators

How Customer.io wins

Mature marketing automation

Purpose-built for marketers, Customer.io empowers you to manage your customers' entire customer messaging lifecycle with precision, flexibility, and control. Using our intuitive visual workflow builder, automate advanced messaging across all key marketing channels—email, push, in-app, and SMS—and easily visualize and track your customers’ journeys in one place.

Unified customer engagement platform

Seamlessly integrate and distribute data to create highly personalized, data-driven marketing campaigns—all within a single platform, without the need for multiple systems. Send messages, activate your first-party data, and measure campaign impact on key metrics, all within Customer.io.

Best-in-class customer support

Benefit from Customer.io’s top-tier technical support team, offering email and live chat assistance with a 99% CSAT score. Start strong with a 90-day managed onboarding process and engage with a dedicated Customer Success Manager to help with ongoing strategy.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Customers love us

Preferred by product-led companies

Customer.io uniquely offered easy integration with all our systems, reducing the workload on our data architect team.

Sydnie Hickey

EmailMarketing Manager

We were blown away by our ability to have marketers create complex automations without having to get too technical. We also have engineers in the platform and love that both departments can easily execute their visions.

Ido Schachter

R&D Tech Lead

We were blown away by our ability to have marketers create complex automations without having to get too technical. We also have engineers in the platform and love that both departments can easily execute their visions.

Wendy Zhang

Senior Program Manager

Privacy

Terms

 ©2025 Peaberry Software, Inc. 

Privacy

Terms

 ©2025 Peaberry Software, Inc. 

Privacy

Terms

 ©2025 Peaberry Software, Inc.