Customer.io vs. Brevo

Scale up from Brevo

See why Brevo customers are making the switch to Customer.io for a truly unified, multi-channel engagement platform. Our data-first approach gives you unrestricted access to your own data, so you can build seamless campaigns across email, in-app, push, SMS, and webhooks—all in one workflow. Optimize performance with random cohort testing and personalize messaging with multi-split branching to make every interaction relevant and impactful.

Trusted by 8,000+ brands

Not interested in a demo? Sign up for a free trial

Customer.io vs. Brevo

Scale up from Brevo

Trusted by 8,000+ brands

Not interested in a demo? Sign up for a free trial

Customer.io vs. Brevo

Scale up from Brevo

Trusted by 8,000+ brands

Not interested in a demo?

FEATURES

Top reasons companies choose us over Brevo

Cost predictability

Straightforward and predictable pricing that is designed to scale alongside your business. Know what you are committing to from Day 1.

All your data, without limits

Grow your data without limits. Acquire vast amounts of audience and non-email data, without any extra charges.

In-house support

Based in over 36 countries across 6 continents, Customer.io provides dedicated, in-house support matched to your timezone for seamless collaboration.

	Customer.io	SendGrid
In-app messages	Yes	No
Unlimited mobile push	Yes	No
SOC-2 compliance	Yes	No
Reverse ETL	Yes	No

Scale, flex, and innovate

Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.

99.98%

Platform uptime

99%

Customer satisfaction score

5B+

Daily API calls

56B

Messages sent in 2024

7.3B+

Webhooks sent in 2024

24/5

Global support coverage

Scale, flex, and innovate

Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.

99.98%

Platform uptime

99%

Customer satisfaction score

5B+

Daily API calls

56B

Messages sent in 2024

7.3B+

Webhooks sent in 2024

24/5

Global support coverage

Key Differentiators

How Customer.io Wins

Data your way

Customer.io seamlessly integrates with your existing tech stack, bringing data in and sending it back out to your other tools. This ensures smooth data activation across all your lifecycle and growth marketing campaigns.

Built for mobile

Reach your best customers across Android and iOS with unlimited in-app and mobile push messages. Unlike Brevo, we don't restrict or limit how you engage with your mobile users.

Security and compliance

With SOC-2 compliance, Customer.io ensures that your data—and your customers’ data—remains secure. This is especially crucial for businesses in data-sensitive industries.

Key Differentiators

How Customer.io Wins

Data your way

Built for mobile

Reach your best customers across Android and iOS with unlimited in-app and mobile push messages. Unlike Brevo, we don't restrict or limit how you engage with your mobile users.

Security and compliance

With SOC-2 compliance, Customer.io ensures that your data—and your customers’ data—remains secure. This is especially crucial for businesses in data-sensitive industries.

AI Native

Smarter marketing with AI

We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.

Translations

Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!

MCP Server

Customer.io's MCP server offers both read and write capabilities allowing users to query data, test their integrations, and create segments or content. And it works with Claude, ChatGPT, and Cursor.

Generate Brand Styles

Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.

AI Native

Smarter marketing with AI

We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.

Translations

Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!

MCP Server

Generate Brand Styles

Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.

AI Native

Smarter marketing with AI

We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.

Translations

Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!

MCP Server

Generate Brand Styles

Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Security you can trust

Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.

Set rules to proactively block restricted personal data.

Keep data safe by restricting access by user role.

Customers love us

Preferred by product-led companies

Due to our highly regulated industry, our vendor options are limited. We really appreciate that Customer.io offers the additional layer of HIPAA privacy protections, which is great for our needs.

Emily Pope

Manager

Customer.io is the most intuitive and robust omnichannel messaging platform I’ve ever used. They beat the competition out of the water.

Alex MacCaw

Founder

We were blown away by our ability to have marketers create complex automations without having to get too technical. We also have engineers in the platform and love that both departments can easily execute their visions.

Ido Schachter

R&D Tech Lead