Customer.io vs. Brevo
Scale up from Brevo
See why Brevo customers are making the switch to Customer.io for a truly unified, multi-channel engagement platform. Our data-first approach gives you unrestricted access to your own data, so you can build seamless campaigns across email, in-app, push, SMS, and webhooks—all in one workflow. Optimize performance with random cohort testing and personalize messaging with multi-split branching to make every interaction relevant and impactful.
Not interested in a demo? Sign up for a free trial
Trusted by 9,000+ brands
Customer.io vs. Brevo
Scale up from Brevo
See why Brevo customers are making the switch to Customer.io for a truly unified, multi-channel engagement platform. Our data-first approach gives you unrestricted access to your own data, so you can build seamless campaigns across email, in-app, push, SMS, and webhooks—all in one workflow. Optimize performance with random cohort testing and personalize messaging with multi-split branching to make every interaction relevant and impactful.
Not interested in a demo? Sign up for a free trial
Trusted by 9,000+ brands
Customer.io vs. Brevo
Scale up from Brevo
See why Brevo customers are making the switch to Customer.io for a truly unified, multi-channel engagement platform. Our data-first approach gives you unrestricted access to your own data, so you can build seamless campaigns across email, in-app, push, SMS, and webhooks—all in one workflow. Optimize performance with random cohort testing and personalize messaging with multi-split branching to make every interaction relevant and impactful.
Not interested in a demo?
Trusted by 9,000+ brands
features
Top reasons companies choose us over Brevo
Customer.io | Brevo | |
|---|---|---|
In-app messages | Yes | No |
Unlimited mobile push | Yes | No |
SOC-2 compliance | Yes | No |
Reverse ETL | Yes | No |
Cost predictability
Straightforward and predictable pricing that is designed to scale alongside your business. Know what you are committing to from Day 1.
Cost predictability
Straightforward and predictable pricing that is designed to scale alongside your business. Know what you are committing to from Day 1.
All your data, without limits
Grow your data without limits. Acquire vast amounts of audience and non-email data, without any extra charges.
All your data, without limits
Grow your data without limits. Acquire vast amounts of audience and non-email data, without any extra charges.
In-house support
Based in over 36 countries across 6 continents, Customer.io provides dedicated, in-house support matched to your timezone for seamless collaboration.
In-house support
Based in over 36 countries across 6 continents, Customer.io provides dedicated, in-house support matched to your timezone for seamless collaboration.
Scale, flex, and innovate
Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.
99.98%
Platform uptime
99%
Customer satisfaction score
12B+
Daily API calls
100B+
Messages sent in 2025
100B+
Webhooks sent in 2025
24/5
Global support coverage
Scale, flex, and innovate
Designed for universal usability, our platform minimizes operational overhead, ensuring maximum ROI for brands of all sizes.
99.98%
Platform uptime
99%
Customer satisfaction score
12B+
Daily API calls
100B+
Messages sent in 2025
100B+
Webhooks sent in 2025
24/5
Global support coverage
We unify your data, messaging, and AI into a single platform, so every interaction with your customers is stronger and more relevant than the last.
Data your way
Customer.io seamlessly integrates with your existing tech stack, bringing data in and sending it back out to your other tools. This ensures smooth data activation across all your lifecycle and growth marketing campaigns.
Built for mobile
Reach your best customers across Android and iOS with unlimited in-app and mobile push messages. Unlike Brevo, we don't restrict or limit how you engage with your mobile users.
Security and compliance
With SOC-2 compliance, Customer.io ensures that your data—and your customers’ data—remains secure. This is especially crucial for businesses in data-sensitive industries.
We unify your data, messaging, and AI into a single platform, so every interaction with your customers is stronger and more relevant than the last.
Data your way
Customer.io seamlessly integrates with your existing tech stack, bringing data in and sending it back out to your other tools. This ensures smooth data activation across all your lifecycle and growth marketing campaigns.
Built for mobile
Reach your best customers across Android and iOS with unlimited in-app and mobile push messages. Unlike Brevo, we don't restrict or limit how you engage with your mobile users.
Security and compliance
With SOC-2 compliance, Customer.io ensures that your data—and your customers’ data—remains secure. This is especially crucial for businesses in data-sensitive industries.
AI Native
Smarter marketing with AI
We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.
Translations
Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!
MCP Server
Customer.io's MCP server offers both read and write capabilities allowing users to query data, test their integrations, and create segments or content. And it works with Claude, ChatGPT, and Cursor.
Generate Brand Styles
Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.
AI Native
Smarter marketing with AI
We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.
Translations
Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!
MCP Server
Customer.io's MCP server offers both read and write capabilities allowing users to query data, test their integrations, and create segments or content. And it works with Claude, ChatGPT, and Cursor.
Generate Brand Styles
Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.
AI Native
Smarter marketing with AI
We're enabling marketers to say more, do more, and listen more—your tech stack fully connected, allowing you to surface insights faster and act on them with confidence.
Translations
Translate your email, push notifications, in-app messages, or SMS messages across 200+ language variations in seconds. No outside contractors, or long delivery timelines needed!
MCP Server
Customer.io's MCP server offers both read and write capabilities allowing users to query data, test their integrations, and create segments or content. And it works with Claude, ChatGPT, and Cursor.
Generate Brand Styles
Avoid off-brand emails, with generated brand styles based on your domain. Your color palettes, fonts, and buttons will be automatically generated—enabling you to craft content quick.
Security you can trust
Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.
Set rules to proactively block restricted personal data.
Keep data safe by restricting access by user role.
Security you can trust
Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.
Set rules to proactively block restricted personal data.
Keep data safe by restricting access by user role.
Security you can trust
Stay compliant with GDPR, HIPAA, SOC 2 Type II, CCPA, and other regulations.
Set rules to proactively block restricted personal data.
Keep data safe by restricting access by user role.
Customers love us
Preferred by product-led companies
Due to our highly regulated industry, our vendor options are limited. We really appreciate that Customer.io offers the additional layer of HIPAA privacy protections, which is great for our needs.
Emily Pope
Manager
Customer.io is the most intuitive and robust omnichannel messaging platform I’ve ever used. They beat the competition out of the water.
Alex MacCaw
Founder
We were blown away by our ability to have marketers create complex automations without having to get too technical. We also have engineers in the platform and love that both departments can easily execute their visions.
Ido Schachter
R&D Tech Lead
